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Judges' tips

The judging panel will consist of representatives from Lambeth Business Awards 2012 team and individual category sponsors. The judging panel has tried to make entering the Lambeth Business Awards 2012 as simple and as easy as possible.

However, completing the entry form will be as hard or as easy as you want to make it.  When thinking about completing your entry form please remember that this is your opportunity to shine. The judges will collectively have to read through hundreds of entries, and therefore you need to make sure your entry stands out.  Make sure you provide us will all the information the judges need to accurately asses your entry.

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Here are some tips from the judges:

  • Make sure that you allocate enough time to complete the application.
  • Read the application form and the rules before starting to complete your entry. This way you will answer the questions being asked and not the question you think you are being asked!
  • Imagine you are one of the judges and think through what you would need in order to understand a business and its entry.
  • The judges may not be familiar with your industry so please avoid jargon and acronyms.
  • Be succinct and don't waffle!
  • Quote real figures in your entry; if you cannot substantiate it, don't include it.
  • By all means, refer to figures and list accreditations, but do not include your report and accounts or copies of accreditation documents. We may ask for this later.
  • When you have completed your entry, ask someone else to proofread it for clarity, grammar and style
  • Do not provide web links as evidence. The judges do not have time to view individual websites.
  • Include everything in your entry.
  • And Good Luck!